Wedia

Wedia is a Marketing Resource Management (MRM) software provider.
Wedia is the most experienced Marketing Resource Management (MRM) software provider to bring creation, customization, and distribution capabilities to all three major content channels: web, print and mobile.

Wedia helps global companies engage in more profitable dialogues with local or segmented customers and prospects by empowering individuals at the point of impact, making globally distributed marketers, salespeople, stores and branches more agile by moving the design, production, editing and distribution of valuable marketing assets to the point of impact while also ensure message consistency across three channels.

Specifically, Wedia offers these unique attributes:

Print pedigree – The world’s largest newspapers use Wedia’s print editorial system to publish their daily editions. Today, Wedia brings this expertise to companies who need to produce and publish collateral such as brochures, flyers, newsletters, or catalogs in near -real-time- while continuing to deliver value with their products and services. Wedia helps Bouygues Telecom and Société Générale overcome publishing challenges while staying focused on their core competencies.
Web expertise – The web capabilities in Wedia’s multichannel offering are based on an enterprise-class web content management system, so companies can create, preview, validate, and publish content to multiple websites, in different languages and in various formats. Wedia’s solution helps manage content for Barclays Bank, Société Générale, Air Liquide, Dior, and Accor.
Mobile innovation – Wedia’s integrated mobile capability enables one-click mobile web content publishing on nearly any mobile device or delivery channel, including SMS, MMS, and QR codes. It helps companies acquire customers and build loyalty by easily optimizing content to display as intended on nearly any device. Starbucks, HSBC, and ING have managed their mobile content delivery using Wedia’s MRM platform.