Why Google Would Drop $2.6 Billion on an Analytics Company
Why Google Would Drop $2.6 Billion on an Analytics Company

- 3 weeks agoAntitrust? What antitrust? With Looker, it gains a faster way to tap into the business intelligence market....

Google to acquire analytics startup Looker for $2.6 billion
Google to acquire analytics startup Looker for $2.6 billion

- 3 weeks agoGoogle made a big splash this morning when it announced it’s going to acquire Looker, a hot analytics startup that’s raised over $280 million. It’s paying $2.6 billion for the privilege and adding the company to Google Cloud. Thomas Kurian, the man who was ha…...

Audi works with Fleetonomy to monitor and manage fleet utilization for its on demand program
Audi works with Fleetonomy to monitor and manage fleet utilization for its on demand program

- 4 weeks agoAudi just completed a trial with Israeli company Fleetonomy as part of a potential wider rollout of the Israeli company’s fleet monitoring and management services designed to improve utilization. Using Fleetonomy’s tools that provide predictive analytics of f…...

Salesforce is buying data visualization company Tableau for $15.7B in all-stock deal
Salesforce is buying data visualization company Tableau for $15.7B in all-stock deal

- 2 weeks agoOn the heels of Google buying analytics startup Looker last week for $2.6 billion, Salesforce today announced a huge piece of news in a bid to step up its own work in data visualization and (more generally) tools to help enterprises make sense of the sea of d…...

FoodShot Global is digging up innovation for soil health as part of its first prize competition
FoodShot Global is digging up innovation for soil health as part of its first prize competition

- 3 weeks agoFoodShot Global, a prize platform devoted to transforming the world’s food and agriculture industries, has awarded the first round of prizes for its Innovating Soil 3.0 competition. Trace Genomics, a startup developing an analytics service for soil health to …...

Apple limits tracking and ads in kid-focused apps
Apple limits tracking and ads in kid-focused apps

- 3 weeks agoApple had an unexpected trick up its sleeve on the privacy front when it unveiled a Sign in with Apple option for apps and services at WWDC. But that's not the only privacy-focused measure it revealed today. Developers are no longer permitted to include third…...

Canada backs startup to boost data on space debris
Canada backs startup to boost data on space debris

- 1 week agoThe Canadian government's contracting arm is backing a proposed new satellite system that will use big data analytics to provide commercially available data about the Earth and its orbit amid growing concerns about the risks posed by space debris....

This is why data is now more essential than ever in HR
This is why data is now more essential than ever in HR

- 3 weeks agoImplemented correctly, people analytics can radically improve a company’s bottom line. If you were writing a book on modern HR, people analytics–the practice of using insights from employee data to support decision-making–would be a foundational chapter. Or l…...

How Surveillance Cameras Could Be Weaponized With A.I.
How Surveillance Cameras Could Be Weaponized With A.I.

- 1 week agoAdvances in artificial intelligence could supercharge surveillance cameras, allowing footage to be constantly monitored and instantly analyzed, the A.C.L.U. warned in a new report....

Ads from influencers you don’t follow are about to hit your Instagram feed and Stories
Ads from influencers you don’t follow are about to hit your Instagram feed and Stories

- 3 weeks agoInstagram is now allowing advertisers to promote branded content from influencers as ads in the feed. Branded content ads will now show up in users’ feeds, regardless of whether they’re following the influencer....

Northwestern Mutual has carved out $150 million for another fintech and insurance investment fund
Northwestern Mutual has carved out $150 million for another fintech and insurance investment fund

- 4 weeks agoNorthwestern Mutual is setting aside $150 million for a second venture fund. “We’re committed to transforming the client experience to drive change within the financial services industry,” said Souheil Badran, executive vice president and chief innovation off…...

Fundraising 101: Do VC associates matter?
Fundraising 101: Do VC associates matter?

- 2 weeks agoBuilding a company is fueled by highs and lows, but one of the few moments of potential ecstasy (or perhaps for grizzled veterans, deep annoyance) is the VC outreach email. You are building your startup on deforming IKEA desks eating frozen dinners when out o…...

Google is buying data-analysis startup Looker for $2.6 billion in cash
Google is buying data-analysis startup Looker for $2.6 billion in cash

- 3 weeks agoGoogle is acquiring Looker, a California-based data-analysis startup, in a $2.6 billion all-cash transaction that's expected to close later this year. Looker will join Google Cloud once the acquisition is complete, Google said Thursday in a statement. Watch A…...

Google To Buy Data Analytics Company For $2.6 Billion Despite New Antitrust Scrutiny
Google To Buy Data Analytics Company For $2.6 Billion Despite New Antitrust Scrutiny

- 3 weeks agoJust as government officials step up their antitrust scrutiny of the American tech giants, Google had a surprising announcement on Thursday: It is buying another company. From a report: Google said it planned to buy the data analytics company Looker for $2.6 …...

How to Set Up Facebook Analytics and Facebook Attribution
How to Set Up Facebook Analytics and Facebook Attribution

- 7 hours agoWant to better understand what is and isn’t working with your Facebook marketing? Are you using the two most powerful analysis tools Facebook offers? In this article, you’ll learn how to set up Facebook Analytics and Facebook attribution. How to Set Up Facebo…...

YouTuber Kat Blaque on Pride, identity, and what it means to go viral
YouTuber Kat Blaque on Pride, identity, and what it means to go viral

- 3 weeks agoEvery day of Pride Month, Mashable will be sharing illuminating conversations with members of the LGBTQ community who are making history right now. Kat Blaque is here to tell the truth. That's the idea behind her YouTube channel as a whole, but especially her…...

How to Analyze Your YouTube Channel Performance in Google Analytics
How to Analyze Your YouTube Channel Performance in Google Analytics

- 3 weeks agoWant to learn more about how people on YouTube engage with your channel? Wondering which YouTube video links drive the most website traffic? In this article, you’ll learn how to set up Google Analytics to analyze and assess the effectiveness of your YouTube m…...

Iran-US tensions escalate after drone downed
Iran-US tensions escalate after drone downed

- 3 days agoUS President Donald Trump called off military strikes against Iran on Thursday night after approving them, the New York Times reported....

Bomani Jones on the N.B.A., Analytics, and Race
Bomani Jones on the N.B.A., Analytics, and Race

- 1 week agoThe ESPN host shares his experiences in sports media and wonders whether advanced statistics are making sports more efficient and less fun....

All the Yankees Need to Know Is Inside Their Caps (or Their Pockets)
All the Yankees Need to Know Is Inside Their Caps (or Their Pockets)

- 3 weeks agoAs loads of data make playing each position ever more complex, several teams like the Yankees use paper cheat-sheets to keep their fielders where they need to be....

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